Electrified Art for Nissan ARIYA:
TBWA approached me to create an Electrified painting for Nissan UK to promote the release of their new electric car, the ARIYA, and to celebrate the city we all love - Birmingham. And you know me, I don’t do things by halves - so I went 100% retrowave, Manni style.
TBWA approached me to create an Electrified painting for Nissan UK to promote the release of their new electric car, the ARIYA, and to celebrate the city we all love - Birmingham. And you know me, I don’t do things by halves - so I went 100% retrowave, Manni style.
The final painting was displayed on billboards. It was also converted to a 3D world and can be explored in the Nissan Electrified Lab
Drafts: Initially I put together 3 drafts for approval. All 3 had electrification at their heart, but came at the theme from different perspectives.
Draft 1 - Two Brothers
Draft 2: Sunset Chasers
Draft 3: Portal Showdown
Final Painting: The final piece chosen to go forward was Portal Showdown. Here's the final piece...
Final: Portal Showdown
Process Video & Metaverse Experience: Here you can see my painting using my Wacom Cintiq and Rebelle 5 Pro. You can also see how the painting was recreated in 3D for the Electrified Lab.
Billboard Spots: Here are a few of the billboards that displayed the painting.
